/* Traffic Bureau. Black ground, soft serif display, bold grotesk for everything else. */
:root{
  --bg:#000;
  --fg:#fff;
  --dim:rgba(255,255,255,.7);
  --soft:rgba(255,255,255,.86);
  --line:rgba(255,255,255,.18);
  --paper:#fff;
  --ink:#000;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"Figtree","Helvetica Neue",Arial,sans-serif;
  --gut:clamp(16px,2.6vw,42px);
  --gap:clamp(14px,1.6vw,28px);
  --ease:cubic-bezier(.32,.72,0,1);
  color-scheme:dark;
}
*,*::before,*::after{box-sizing:border-box}
html,body{overflow-x:clip}
html.lenis,html.lenis body{height:auto}
.lenis.lenis-smooth{scroll-behavior:auto!important}
body{margin:0;background:var(--bg);color:var(--fg);font-family:var(--sans);font-weight:700;font-size:clamp(15px,1.05vw,18px);line-height:1.3;-webkit-font-smoothing:antialiased}
img{max-width:100%}
a{color:inherit;text-decoration:none}
button{font:inherit;color:inherit;background:none;border:0;padding:0;cursor:pointer}
:focus-visible{outline:2px solid currentColor;outline-offset:4px}
.wrap{padding-left:max(var(--gut),env(safe-area-inset-left,0px));padding-right:max(var(--gut),env(safe-area-inset-right,0px))}
.serif{font-family:var(--serif);font-weight:360;font-variation-settings:"SOFT" 100,"WONK" 0,"opsz" 144}
.serif b{font-family:var(--sans);font-weight:800;letter-spacing:-.02em}
.dim{color:var(--dim)}
.t-xl{font-size:clamp(3rem,9.6vw,10rem);line-height:1;letter-spacing:-.025em;margin:0;text-wrap:balance}
.t-h3{font-size:clamp(1.7rem,3.15vw,3.2rem);line-height:1.08;letter-spacing:-.03em;margin:0;text-wrap:balance}
.t-h5{font-size:clamp(1.1rem,1.45vw,1.5rem);line-height:1.3;margin:0}
.btn{display:inline-flex;flex-direction:column;gap:.35rem;font-size:clamp(1.1rem,1.45vw,1.5rem)}
.btn::after{content:"";height:2px;background:currentColor;transition:transform .45s var(--ease)}
.btn:hover::after{transform:translateY(.25rem)}
.tm{position:relative;top:-1.15em;font-size:.36em;line-height:0;vertical-align:baseline;margin-left:.08em;font-family:var(--sans);font-weight:700;letter-spacing:0}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* Header */
.top{position:fixed;inset:0 0 auto;z-index:40;padding-top:env(safe-area-inset-top,0px);mix-blend-mode:difference;color:#fff}
.top-in{display:flex;justify-content:space-between;align-items:center;height:4.5rem}
.logo{display:block;line-height:0}
.logo svg{display:block;height:clamp(15px,1.25vw,22px);width:auto}
.nav{display:flex;gap:clamp(1.25rem,2.4vw,2.25rem);font-size:1rem}
.nav a{position:relative}
.nav a::after{content:"";position:absolute;left:0;right:0;bottom:-.3rem;height:2px;background:currentColor;transform:scaleX(0);transform-origin:right;transition:transform .45s var(--ease)}
.nav a:hover::after,.nav a[aria-current="page"]::after{transform:scaleX(1);transform-origin:left}

/* Film slot: poster first, YouTube fades in once it plays */
.film{position:absolute;inset:0;overflow:hidden;background:#0b0b0b;container-type:size}
.film-wait{position:absolute;inset:0;display:grid;place-items:center;text-align:center;padding:1rem;background:radial-gradient(90% 80% at 50% 40%,#1a1a1a,#060606)}
.film-wait .serif{font-size:clamp(1.4rem,7cqw,5rem);opacity:.22;line-height:1}
.film .poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transform:scale(1.2)}
.film .poster.hq{transform:scale(1.6)}
.film .poster.still{transform:none}
.hero .poster.still{object-position:36% 42%}
.film .yt{position:absolute;top:50%;left:50%;width:max(100cqw,177.78cqh);height:max(100cqh,56.25cqw);transform:translate(-50%,-50%) scale(1.2);opacity:0;pointer-events:none;transition:opacity 1s ease}
.film .yt iframe{display:block;width:100%;height:100%;border:0}
.film.is-live .yt{opacity:1}

/* Hero */
.hero{position:relative;height:100vh;height:100svh;min-height:520px;overflow:hidden;background:#000}
.hero.case{height:88vh;height:88svh;min-height:480px}
.hero-stage{position:absolute;inset:0}
.hero-shade{position:absolute;inset:0;pointer-events:none;background:linear-gradient(180deg,rgba(0,0,0,.4),transparent 25%,transparent 50%,rgba(0,0,0,.75))}
.hero-copy{position:absolute;left:0;right:0;bottom:max(1.75rem,env(safe-area-inset-bottom,0px));display:grid;grid-template-columns:1fr auto;align-items:end;gap:1.5rem}
.hero-copy>div{display:grid;gap:clamp(.9rem,1.6vw,1.4rem);min-width:0}
.hero .t-xl{font-size:clamp(3rem,8.4vw,8.8rem)}
.labels{display:flex;flex-wrap:wrap;gap:clamp(1.25rem,2.6vw,2.6rem)}
.lab{display:flex;flex-direction:column;gap:.1rem}
.lab span:first-child{opacity:.72;font-weight:600}
.sound{display:inline-flex;align-items:center;gap:.75rem;padding:.8rem 1.25rem .8rem .8rem;border-radius:999px;background:var(--paper);color:var(--ink);white-space:nowrap;transition:transform .4s var(--ease)}
.sound:hover{transform:scale(1.04)}
.sound i{width:1.9rem;height:1.9rem;border-radius:50%;background:var(--ink);display:grid;place-items:center}
.sound i::before{content:"";border-left:.55rem solid var(--paper);border-block:.34rem solid transparent;margin-left:.15rem}
.scroll{position:absolute;left:50%;bottom:max(1.9rem,env(safe-area-inset-bottom,0px));transform:translateX(-50%);display:flex;gap:.5rem;align-items:center}
.scroll i{font-style:normal;font-family:var(--sans);animation:bob 2s ease-in-out infinite}
@keyframes bob{50%{transform:translateY(.25rem)}}
@media (max-width:760px){.scroll{display:none}.hero-copy{grid-template-columns:1fr}.sound{justify-self:start}}

/* Who we are (home) */
.who{padding-block:clamp(7rem,22vh,14rem)}
.who-in{display:grid;justify-items:center;text-align:center;gap:clamp(1.75rem,3vw,2.75rem)}
.who .t-xl{max-width:11.5ch}
.who p{max-width:58ch;margin:0;color:var(--dim)}
.wm{display:inline-block;overflow:hidden;vertical-align:top;padding-bottom:.08em;margin-bottom:-.08em}
.wm>span{display:inline-block}

/* Section label */
.sec-label{display:flex;justify-content:space-between;align-items:baseline;gap:1rem;border-top:1px solid var(--line);padding-top:1rem;margin-bottom:clamp(2rem,5vw,4rem)}
.sec-label a{border-bottom:2px solid currentColor;padding-bottom:.1rem}

/* Cards */
.work{padding-bottom:clamp(5rem,11vw,10rem)}
.grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));column-gap:var(--gap);row-gap:clamp(3.5rem,7vw,7rem)}
.card{display:grid;gap:1.25rem;align-content:start;min-width:0;text-align:left;width:100%}
.card.lower{margin-top:clamp(0px,9vw,10rem)}
.card.feature{grid-column:1/-1}
.frame{position:relative;aspect-ratio:16/10;max-width:100%;overflow:hidden;background:#0b0b0b}
.card.feature .frame{aspect-ratio:21/9}
.card.wide .frame{aspect-ratio:16/9}
.frame .film{inset:-8% 0}
.frame .yt,.frame .poster{transition:opacity 1s ease,scale .9s var(--ease)}
@media (hover:hover){.card:hover .frame .yt,.card:hover .frame .poster{scale:1.05}}
.card .t-h3 .arr{display:inline-block;font-family:var(--sans);font-size:.55em;margin-left:.35em;opacity:0;transform:translateX(-.4rem);transition:opacity .3s,transform .45s var(--ease)}
.card:hover .t-h3 .arr{opacity:1;transform:none}
.card .sum{margin:0;max-width:48ch;color:var(--dim);font-weight:600}
@media (max-width:760px){.grid{grid-template-columns:1fr}.card.lower{margin-top:0}.card.feature .frame{aspect-ratio:16/10}}

/* What we do (home) */
.what{padding-bottom:clamp(6rem,12vw,11rem)}
.what-grid{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:var(--gap)}
.what-lead{grid-column:1/span 8;margin-bottom:clamp(2.5rem,6vw,5rem)}
.services{grid-column:1/-1;list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));column-gap:var(--gap)}
.services li{border-top:1px solid var(--line);padding-block:1.1rem 2.2rem}
.what-by{grid-column:7/span 6;margin:clamp(1.5rem,4vw,3rem) 0 0;color:var(--dim)}
@media (max-width:760px){.what-lead,.what-by{grid-column:1/-1}.services{grid-template-columns:1fr}.services li{padding-bottom:1.1rem}}

/* Work index */
.page-head{padding-top:clamp(8rem,20vh,12rem);padding-bottom:clamp(3rem,7vw,6rem);display:grid;gap:clamp(1.25rem,2.5vw,2rem)}
.page-head p{max-width:48ch;margin:0;color:var(--dim)}

/* Case study */
.intro{padding-block:clamp(5rem,11vw,9rem) clamp(3rem,7vw,6rem)}
.intro-grid,.story-in,.result-in{display:grid;grid-template-columns:repeat(12,minmax(0,1fr));gap:var(--gap);align-items:start}
.intro .lead{grid-column:1/span 7;margin:0}
.facts{grid-column:9/span 4;margin:0;display:grid;gap:1.1rem}
.facts>div{display:grid;gap:.25rem;border-top:1px solid var(--line);padding-top:.8rem}
.facts dt{color:var(--dim);font-weight:600}
.facts dd{margin:0}
.facts ul{list-style:none;margin:0;padding:0;display:grid;gap:.15rem}
.facts a{border-bottom:1px solid currentColor}
.story{padding-bottom:clamp(4rem,9vw,8rem)}
.story-in>div{grid-column:5/span 7;display:grid;gap:1.4em;max-width:62ch}
.story p{margin:0;font-weight:600;font-size:clamp(1.05rem,1.3vw,1.3rem);line-height:1.45;color:var(--soft)}
.film-block{padding-bottom:clamp(4rem,9vw,8rem)}
.gallery{padding-bottom:clamp(4rem,9vw,8rem);display:grid;gap:var(--gap)}
.g-row{display:grid;gap:var(--gap);align-items:start}
.g-row figure{margin:0;min-width:0}
.g-row img{display:block;width:100%;height:auto;background:#0b0b0b}
.g-row figcaption{margin-top:.6rem;color:var(--dim);font-weight:600;font-size:.9rem}
.result{padding-bottom:clamp(5rem,11vw,9rem)}
.result-in p{grid-column:1/span 10;margin:0}
.next{padding-bottom:clamp(5rem,10vw,8rem)}
.next-link{display:grid;gap:.9rem;border-top:1px solid var(--line);padding-top:1rem}
.next-link .t-xl .arr{display:inline-block;font-family:var(--sans);font-size:.5em;margin-left:.3em;transition:transform .45s var(--ease)}
.next-link:hover .t-xl .arr{transform:translate(.15em,-.15em)}
@media (max-width:760px){
  .intro .lead,.facts,.story-in>div,.result-in p{grid-column:1/-1}
  .g-row{grid-template-columns:1fr!important}
}

/* Contact */
.contact{background:var(--paper);color:var(--ink);padding-top:clamp(5rem,12vw,10rem);padding-bottom:max(1.75rem,env(safe-area-inset-bottom,0px))}
.contact ::selection{background:var(--ink);color:var(--paper)}
.contact-in{display:grid;justify-items:center;text-align:center;gap:clamp(1.75rem,3.5vw,3rem)}
.contact .t-xl{max-width:12ch;font-size:clamp(2.8rem,8vw,8.5rem)}
.mail{display:flex;align-items:center;justify-content:center;gap:1rem;flex-wrap:wrap}
.mail .addr{font-size:clamp(1.25rem,2.6vw,2.4rem);letter-spacing:-.02em;user-select:all;overflow-wrap:anywhere;border-bottom:2px solid currentColor;padding-bottom:.15rem}
.copy{border:2px solid var(--ink);border-radius:999px;padding:.45rem 1rem;font-size:.85rem;transition:background .3s,color .3s}
.copy:hover{background:var(--ink);color:var(--paper)}
.wa{display:inline-flex;align-items:baseline;gap:.6rem;font-size:clamp(1.05rem,1.5vw,1.4rem)}
.wa span:first-child{color:rgba(0,0,0,.55)}
.wa span:last-child{border-bottom:2px solid currentColor;padding-bottom:.1rem;transition:border-color .3s}
.wa:hover span:last-child{border-color:transparent}
.base{margin-top:clamp(5rem,10vw,8rem);display:flex;justify-content:space-between;flex-wrap:wrap;gap:1rem 2.5rem;font-size:.9rem;color:rgba(0,0,0,.55)}
.base nav{display:flex;gap:1.5rem;flex-wrap:wrap}
.base a:hover{color:var(--ink)}

/* Player */
.player{width:min(94vw,1600px);padding:0;border:0;background:#000;color:var(--fg)}
.player::backdrop{background:rgba(0,0,0,.92)}
.player-frame{position:relative;aspect-ratio:16/9;max-width:100%;background:#000}
.player-frame>div,.player-frame iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
.player-bar{display:flex;justify-content:space-between;gap:1rem;align-items:center;padding:.9rem 1.1rem}
.player-note{margin:0;color:var(--dim);font-weight:600}

/* 404 */
.notfound{min-height:100vh;min-height:100svh;display:grid;align-content:center;gap:clamp(1.5rem,3vw,2.5rem)}
.notfound nav{display:flex;gap:2rem;flex-wrap:wrap}

/* Case study: white page after Pentagram. Title, standfirst, chips; image stream; About drawer. */
body.light{--bg:#fff;--fg:#0b0b0b;--dim:#5f6265;--line:#e2e2e2;--soft:#1b1b1b;--tile:#f1f1f1;--chip:#efefef;background:#fff;color:#0b0b0b;font-weight:500;color-scheme:light}
.light ::selection{background:#0b0b0b;color:#fff}
.cs-w{padding-left:max(clamp(16px,1.6vw,28px),env(safe-area-inset-left,0px));padding-right:max(clamp(16px,1.6vw,28px),env(safe-area-inset-right,0px))}
.cs{--g:clamp(8px,.8vw,14px)}
.cs-head{padding-top:clamp(6.5rem,13vh,9.5rem);padding-bottom:clamp(1.5rem,2.6vw,2.25rem);display:grid;gap:clamp(1.75rem,3.4vw,3rem)}
.cs-head h1{margin:0;font-family:var(--sans);font-weight:600;font-size:clamp(2.6rem,4.8vw,4.8rem);line-height:1;letter-spacing:-.03em;text-wrap:balance}
.cs-sub{display:grid;gap:.9rem;max-width:min(70ch,calc(100% - 12rem))}
.stand{margin:0;font-size:clamp(1rem,1.15vw,1.18rem);line-height:1.4;font-weight:500;text-wrap:pretty}
.chips{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:.35rem}
.chips li{background:var(--chip);color:#2b2b2b;font-size:.74rem;font-weight:600;line-height:1;padding:.42rem .6rem;border-radius:3px}
.cs-bar{position:sticky;top:calc(4.5rem + 2.75rem + 10px + env(safe-area-inset-top,0px));z-index:30;height:0;display:flex;justify-content:flex-end}
.about-btn{position:relative;bottom:calc(2.75rem + 10px);height:2.75rem;display:inline-flex;align-items:center;gap:.6rem;padding:0 .9rem;border-radius:4px;background:rgba(239,239,239,.92);-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);color:#111;font-weight:600;font-size:.92rem;white-space:nowrap;transition:background .25s}
.about-btn:hover{background:#e3e3e3}
.about-btn i{font-style:normal;font-size:1.15em;line-height:1;width:1em;text-align:center}
.cs-body{display:grid;grid-template-columns:minmax(0,1fr);column-gap:clamp(20px,2.6vw,44px);align-items:start}
.cs-body.open{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}
.cs-media{display:grid;gap:var(--g);min-width:0}
.row{display:grid;gap:var(--g)}
.row.pair{grid-template-columns:minmax(0,1fr) minmax(0,1fr)}
.tile{position:relative;margin:0;overflow:hidden;background:var(--tile);aspect-ratio:var(--ar,16/9);max-width:100%}
.row.pair .tile{--ar:4/3}
.tile img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.tile.contain img{object-fit:contain;padding:clamp(12px,3%,40px)}
.tile iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
.film-tile .play{position:absolute;inset:0;display:grid;place-items:center;background:transparent}
.film-tile .play i{width:clamp(3.4rem,5vw,4.6rem);aspect-ratio:1;border-radius:50%;background:rgba(255,255,255,.94);display:grid;place-items:center;box-shadow:0 6px 30px rgba(0,0,0,.25);transition:transform .35s var(--ease)}
.film-tile .play i::before{content:"";border-left:.95rem solid #0b0b0b;border-block:.6rem solid transparent;margin-left:.25rem}
.film-tile .play:hover i{transform:scale(1.08)}
.film-tile .cap{position:absolute;left:clamp(10px,1.2vw,18px);bottom:clamp(8px,1vw,14px);color:#fff;font-size:.82rem;font-weight:600;text-shadow:0 1px 10px rgba(0,0,0,.55);pointer-events:none}
.pull{margin:clamp(2.5rem,6vw,6rem) 0;padding:0}
.pull p{margin:0;max-width:26ch;font-family:var(--serif);font-weight:360;font-variation-settings:"SOFT" 100,"opsz" 144;font-size:clamp(1.7rem,2.9vw,2.9rem);line-height:1.12;letter-spacing:-.015em;text-indent:-.42em;padding-left:.42em;text-wrap:balance}
.cs-body.open .pull p{font-size:clamp(1.4rem,2vw,2.1rem)}
.tile .icap{position:absolute;left:clamp(10px,1.2vw,18px);bottom:clamp(8px,1vw,14px);font-size:.82rem;font-weight:600;color:#5f6265}
.pull footer{margin-top:1rem;font-family:var(--sans);font-size:.92rem;font-weight:500;color:var(--dim)}
.cs-about{display:none;min-width:0}
.cs-body.open .cs-about{display:block}
.cs-text{display:grid;gap:1.05em;max-width:66ch;font-size:clamp(.98rem,1.05vw,1.1rem);line-height:1.5}
.cs-text p{margin:0;text-wrap:pretty}
.meta{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:1.5rem 1.75rem;margin:clamp(2.5rem,5vw,4rem) 0 0;max-width:66ch}
.meta dt{color:var(--dim);margin-bottom:.15rem}
.meta dd{margin:0}
.meta ul{list-style:none;margin:0;padding:0}
.meta a{text-decoration:underline;text-underline-offset:.18em;text-decoration-thickness:1px}
.cs-next{margin-top:clamp(5rem,10vw,9rem);padding-bottom:clamp(5rem,10vw,9rem)}
.next-card{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:clamp(16px,2.6vw,44px);align-items:start;border-top:1px solid var(--line);padding-top:var(--g)}
.next-card .tile img{transition:scale .9s var(--ease)}
.next-card:hover .tile img{scale:1.04}
.next-text{display:grid;gap:.8rem;align-content:start}
.next-label{color:var(--dim)}
.next-text h2{margin:0;font-weight:600;font-size:clamp(2rem,3.4vw,3.4rem);letter-spacing:-.03em;line-height:1}
.next-text p{margin:0;max-width:46ch}
.light .contact{background:#0b0b0b;color:#fff}
.light .contact ::selection{background:#fff;color:#0b0b0b}
.light .copy{border-color:#fff}
.light .copy:hover{background:#fff;color:#0b0b0b}
.light .wa span:first-child{color:rgba(255,255,255,.6)}
.light .base{color:rgba(255,255,255,.55)}
.light .base a:hover{color:#fff}
@media (max-width:900px){
  .cs-body.open{grid-template-columns:minmax(0,1fr)}
  .cs-body.open .cs-about{order:-1;margin-bottom:clamp(2rem,6vw,3rem)}
  .cs-sub{max-width:100%}
  .cs-head{padding-bottom:calc(2.75rem + 1.6rem)}
  .next-card{grid-template-columns:minmax(0,1fr)}
}
@media (max-width:560px){.row.pair{grid-template-columns:minmax(0,1fr)}.meta{grid-template-columns:minmax(0,1fr)}}

@media (prefers-reduced-motion:reduce){.scroll i{animation:none}}
.inl{text-decoration:underline;text-decoration-thickness:1px;text-underline-offset:.2em;transition:opacity .25s}
.inl:hover{opacity:.65}